*No one wants to watch ads, they stay for the feels, the relevance, or the free stuff - said my ex-CD. I've been chasing that ever since: creating ads that don't feel like...ads.

ADS-NOT-ADS*

THE ADS MAKES PEOPLE STAY,

WHETHER IT'S AH-HA OR HAHA

HIGHLANDS COFFEE | THIS LUNAR NEW YEAR IS OURS

A card deck that sparks connection through witty questions

DEAR, KLAIRS | SLAY EVERY LOOK, EVERY MOMENT

Showing girls always slay with Dear, Klairs skincare products

CP FOODS | LOVE LIKE A MOTHER - THE SERIES

A short film series about a family of four & their unexpected moms who cook for them